Camilla Örn's latest proposals
Diagnosis made fun
Why not use the time while waiting for your physician in primary care to play a digital game that includes the criteria for AD diagnosis? The game could even be implemented digitally after an online doctor appointment making it playful. The results could then be directly sent to the physician who could capture the correct patient already early in the disease prognosis. The diagnosis could then be followed by more precise laboratory and cognitive tests.
This could save a huge amount of time for the primary care and the patients in the long term.
Awareness campaign for relatives
The idea is that this awareness campaign has relatives and loved ones as target audience. The message is how to understand that your relative might have AD and different tools to use to get him/her to seek medical help early. It is important that the campaign has humor and tones down the stigma of AD.
The picture shows a person looking for his/her car at a parking lot by blipping his/her car key to find the car. Then realizes that he/she did't take the car that day, but went by bus. The dark areas represents the clouded memory while looking for the car.